Vision & Mission
Blossom is a young and dynamic company that provides its customers with comprehensive and easy to use e-learning solutions that integrate latest academic research. With Blossom's tools any e-learning initiative turns into an immediate success.
We are passionate about e-learning which shows in our products. Our e-learning suite provides e-learning professionals and e-learning users with the most intuitive and effective tools available in the market.
We measure the success of our knowledge management solutions in tangible benefits for our customers. Whether it is reduced implementation times, quick content creation, increased knowledge retention or simply turning the learning process into a pleasurable experience - Blossom strives for perfection.
Blossom was incorporated end of 2007 after developing a unique product suite for which patents are pending. Our team consists of highly motivated and talented professionals with strong professional and academic backgrounds in both education and the corporate world.
Services
Blossom provides end-to-end consulting and e-learning implementation services. All of our services are based upon structure methodologies and latest academic and practical research.
We always define together with our customers the expected benefits for their e-learning initiative and translate them into measurable key performance indicators (KPIs). We want to make sure that you meet your ROI on your training and learning initiatives...
Our methodology takes into account many factors including:
- Change management needs and trainee antagonism
- Special characteristics of adult learning
- The differences between acquiring knowledge ("what is the product good for") versus skills ("how do I use the product")
Our approach is based upon a Competency Based Development (CBD) approach. The purpose of CBD is to compare and test skills with the required outcome for a particular job function. This can be achieved by integrating the Blossom LMS within the methodology and by using a "blended" approach.
Blossom's consultants hold advanced degrees and have strong, academic, and technological background with proven interpersonal skills.
For more information about our methodologies click here.
Management
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Raffi Richter, CEO and Founder
Raffi founded Blossom KC with the vision to create a shift in paradigm in the knowledge management and e-learning software market that will create a breakthrough in the effectiveness and adoption of e-learning. Raffi has 15 years of experience in industries such as retail, telecom, semiconductor, IT services, and Pharma, covering a range of business areas such as consulting services, manufacturing, new product introduction & development, supply chain management and financial services. Prior to incorporating Blossom KC, Raffi held the position of VP at an IT Service company.
Raffi is fluent in five languages and holds a pre-diploma in Electrical Engineering from the ETH, Swiss Federal Institute of Technology, a BSc. and MSc. in Industrial Engineering and Management from the Technion, and from Tel Aviv University with special emphasis on Creativity in Business and Industrial Psychology. Raffi taught project management, engineering design and creativity at Tel Aviv University and at Shenkar College.
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Roey Cohen, CTO and Founder
His passion is to create complex software applications during the late hours of night. Roey Leads Blossom KC's R&D department and is responsible for the all technical aspects and development activities of the Blossom Suite and our next generation software. During the last 10 years Roey worked on a variety of projects including infrastructure security and software development on a multitude of platforms in the Israeli Army, as well as for Ness Technologies. With a BSc. In Computer Sciences, Roey's technical whit and creativity shine through in the ease of use and sophistication of the Blossom product suite.
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Kalia Moshenberg, Founder
Kalia's knowledge in how to translate pedagogical in-depth knowledge into tangible product ideas is second to none. Her independent view of things is a source of inspiration to the team. In addition to her BA in English and Social Studies from the Hebrew University and a diploma in advanced teaching systems in the English language from Oxford University in England she has extensive hands on educational experience. She is now working on the implementation of Blossom College.
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Tamar Heimowitz, VP Business Development
A big believer in multi-tasking, Tamar is one of the few people that were allowed to complete their Law and MBA degree in parallel at Bar Ilan University. In the last 15 years she worked in both business development and commercial transactions ranging from Software to Telecom Infrastructure. She continues to believe in multitasking, utilizing this important trait for Blossom's needs and uses her creativity and broad way of thinking to develop new and exciting business opportunities on a daily basis.
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Yossi Aloni, Sales and Marketing, USA
Yossi has more than 20 years of experience in strategic marketing, product management, business development, and sales. For the last 5 years he was VP Marketing and Business Development of Applisonix, helping it transition from a startup to becoming a publicly traded company that sells in 25+ countries worldwide. Before that, Yossi was Marketing Director for New Dimension Software, and later for BMC Software and HP. Yossi has extensive international field experience developing successful business relationships with large and medium size customers and partners.
Yossi holds a B.Sc. in Business and an Executive MBA, and is based in San Diego, California.
